Solutions / FMCG

Fast-Moving Commerce for Fast-Moving Consumer Goods

Deliver rapid, personalized, and scalable commerce experiences across every channel with Lidia — the composable platform designed for the dynamic pace of FMCG.

Key commerce challenges facing FMCG brands

Rapid launches, high-volume SKUs, and short campaign cycles demand more flexibility and speed than traditional platforms can offer.

Campaign Execution Delays

Legacy systems can’t keep up with fast campaign and product update requirements.

Channel & Data Fragmentation

Siloed systems lead to inconsistent experiences and misaligned inventory.

Inefficient Promotion Logic

Lack of rules-based automation limits the scale and personalization of promotions.

Scaling to New Markets

Expanding to new geographies or B2C channels takes too long without modular infrastructure.

Solutions

Lidia solutions to fast-paced FMCG commerce

From campaign automation to scalable infrastructure, Lidia powers FMCG commerce that moves at the speed of demand.

Real-Time Product & Promo Sync

Ensure product, price, and promotion changes go live instantly across every channel.

Smart Channel Execution

Coordinate orders, stock, and promotions across DTC, marketplaces, and retail with centralized control.

Modular Growth Enablement

Quickly scale to new regions or models with Lidia's composable architecture.